A thoughts on culture

Just a few quick things on our reading. Number one, I completely disagree with the term "culture is ordinary". Maybe ordinary in the sense that everyone has a sense of difference, of importance, of society, and thereby making it an ordinary track of thought, and of feeling throughout humanity. But to begin to say that culture in itself is ordinary is mistaken, for it is extraordinary.
The sense of an individual in terms to culture are extremely different. Just looking at the different posts of introductions, from my own, to all the others, shows a different background, different thought cycle, a different way of responding to what is commonly called "culture". Everyone does not read the word Nike and think the same thing...for all I know there, within our classroom, are 20 different thoughts on Nike. For example, another person might think a comfortabe, good looking, though over priced shoe, where I would see child labor.
Williams writting, though not misunderstood or cast aside in any way, is just another opinion of the matter. The way he words it though, that is where the difference in the opinion lies. He gives his background, through generations, leading up to the two near deathbed stories of his fater and grandfather, which only emphazises his point, his questioning. Williams connects both discovery and creative effort under the word culture, though I would dare to go farther and say Culture is what encompasses each person. It is what makes a man see a friend, and enemy, to begin to stereotype, and can, if not controlled and seen in a wider realm, destroy a persons ability to be open minded.
Thats all
Jeff